BREAK THROUGH the NOISE Elisa Southard

You Too Can Attract More Clients
By Marketing Through Personal Contact.

Today, industry lines are blurring. To win new clients, to make more sales, or to find a new job, you must position and market your company, your services, your products, and your own abilities correctly and unforgettably. But how?

Elisa Southard helps you sharpen your skills using nine distinct marketing tools, and shows you how to apply each of them to your own unique situation ... and better yet, at almost no cost.

You'll Discover:

How to power up a new practice or service How to plug into a marketing frame of mind How to grip interest with a powerful introduction When to deliver your message

How to nail down your ideas without getting tongue-tied How to stretch one idea into multiple client contacts How to recharge your results

 

About the Author

Elisa Southard, author of Break Through the Noise: 9 Tools to Propel Your Marketing Message, helps professionals be their own best advocate.

Integrating marketing and public relations for over two decades, Elisa Southard's experience as a published writer, public relations/marketing consultant, television moderator, speaker, and broad-based community volunteer have made her an connoisseur on all the ways to build a business or change a lifestyle through personal contact.

As host of the television show “Make It Your Business,” Elisa interviewed hundreds of professionals, community leaders, and government officials. She knows what it takes to turn an encounter into a marketing moment and keep professionals involved.

As founder of MarketSkills, Elisa sparks individual practitioners and corporate executives to find the marketing talents hidden in their technical skills. She has worked with clients such as the Clarke Investment Group of Wachovia Securities, and the Outsource Group, a past leader on the Inc. 500 list of the fastest growing private companies in America.

As developer of the Break Through the Noise tools and a sought-out speaker, Elisa uses stories, skills and interactive exercise to help professionals get out of the office and in front of prospective clients and referral sources. She has brought tools and techniques to such organizations as the Executive Council, the California Society of CPAs, the Women’s National Book Association, the San Francisco Writer’s Conference, Women in County Government, Chapman University and audiences at Barnes and Noble Booksellers.

As a writer and author, Elisa brings professional personalities and services alive on paper for marketing materials, interviews and articles. Her articles have appeared in newspapers and magazines including the San Francisco Examiner and the Journal of Accountancy. She is the author of Break Through the Noise, 9 Tools to Propel Your Marketing Message.

As a community leader, Elisa chaired the board of directors for two prominent San Francisco Bay Area organizations, the Walnut Creek YMCA and Chamber of Commerce. She has received the prestigious YMCA Spirit Award. An arts enthusiast, she served the community as a member of the Diablo Regional Arts Association, and a board member of the Oakland East Bay Chapter of the Public Relations Society of America.

Elisa graduated magna cum laude from California State University, Hayward , and is accredited by the Public Relations Society of America. She enjoys taking long walks with her husband and pets near their home in the San Francisco Bay Area.

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Ordering Information Break Through the Noise 9 Tools to Propel Your Marketing Message Elisa Southard Price: $19.95 Shipping & Handling Rates Shipping and Handling Rates ------------------- Standard - $4.50 + $1.00/item Ground - $6.00 + $1.00/item 2nd Day - $14.00 + $5.00/item 1st Day - $35.00 + $10.00/item INTL. FC - $17.00 per item INTL. PM - $34.00 per item 96 pages | 0-9744892-0-4