The BookMark . . . publishing industry information and tips from BookMasters.

Volume 5, Issue 6 June 2007

The BookMark is our free monthly newsletter featuring news and information of use to publishers, authors, retailers, and others involved in the publishing industry. On the first of every month, The BookMark will deliver useful tips, helpful news, and upcoming events directly to your electronic in-box. If you would like to receive a free copy of the The BookMark in your monthly e-mail, please visit http://www.bookmasters.com/subscribe.htm and complete the subscription form.

IN THIS ISSUE: Industry News & Events

Hire a Copyeditor

Hire a Proofreader

BookMasters' Partner Carnegie Learning Wins 2007 Codie Award

BookMasters/AtlasBooks to Attend Society for Scholarly Publishing Annual Meeting

BookMasters/AtlasBooks to Attend Association of American University Presses Annual Conference

Upcoming Events

Hire a Copyeditor
by Dan Poynter

"There is no such thing as a publishable first draft."
—William Targ, bookseller, collector, editor and publisher.

The copyedit is clean up work. Once your manuscript is complete, you become more concerned with punctuation, grammar, and style. Now is the time to make your information more readable.

There is nothing wrong with unpolished writing, but there is no excuse for not having it cleaned up by an editor. Hire a wordsmith, a grammarian, or a picky English pro. Look for them in the Yellow Pages under "writing". Ask for them in places where people work with words: check writing clubs, local colleges, and ask at photocopy shops. Interview several editors, and get referrals from satisfied customers.

The editor returned the manuscript and the pages were filled with red marks. Attached was an apologetic note saying, “I am sorry for the mess but I thought you would want to know about the errors.” The author called the editor and thanked her. “I would much rather that you find the mistakes now than have my readers find them later.”

"When you publish a book, it's the world's book. The world edits it."
—Philip Roth, New York Times Book Review.

I trust my editors. To save time, I send the file attached to an e-mail rather than the manuscript on paper. That way, I do not have to add the corrections to the manuscript. The editor edits and corrects at the same time.

Each book presents a different challenge. Some require punctuation corrections while others demand a rewrite. According to Brenner Information Group, editors average sixty-one hours of work per book. Yes, editing is a rewording activity.

Your book is a member of your family. You want the very best for it. Give it a checkup and dress it well so you can be a proud parent.

Hire a Proofreader
by Dan Poynter

Do not try to proof your own work. You are too close to the manuscript and will miss some typographical errors. You need a professional with fresh eyes to proof your work.

Your computer’s spelling and grammar checkers are good for a first pass, but never rely on them exclusively. In fact, these computer marvels often teach us more about the language but they are not perfect. So use them for a first pass.

Jan Nathan, Executive Director of the Publishers Marketing Association, tells of an author/publisher who had his book professionally designed but decided to cut corners on proofreading. He relied on his computer’s spellchecker. After printing 5,000 copies, a colleague pointed out some misspelled words, both on the cover and inside. For example, the spellchecker did not catch the misspelling of “Foreword”. All 5,000 covers announced the “Forward” by a very prominent person. By the way, this is a very common spelling mistake in books.

Make sure your proofreader uses standard proofreading marks so the corrections will be clear to all. For a chart of proofreader’s marks, see your dictionary under (where else?) "proofreader's marks".

Mother Nature’s Nursery Rhymes, a children’s poetry book, was done. Bill Sheehan was hand-carrying the art to his printer in Hong Kong. During the long flight, he noticed that bees and their activity were mentioned in a poem on page 15, but there were no bees in the accompanying illustration. Upon landing, he called Itoko Maeno, the illustrator, back at Advocacy Press in Santa Barbara. She suggested copying a bee from a previous page. Bill had the printer make the addition and that change saved the day.

There is more to proofing than just punctuation and spelling. And, it is never too late to proofread—again. Do not skimp on proofreading. It is far more expensive to take ink off paper than to put it on. Make the book right. The more eyes the better.

Dan Poynter, the Voice of Self-Publishing, has written more than 100 books since 1969 including Writing Nonfiction and The Self-Publishing Manual. Dan is a past vice-president of the Publishers Marketing Association. Visit his site at http://ParaPub.com. ©2003 Dan Poynter.

If you would like additional information on editing or proofreading services offered by BookMasters, please contact the Composition Department at 1-800-537-6727 and ask for assistance. Visit www.bookmasters.com/composition/index.html for more information on the services we offer!

BookMasters' Partner Carnegie Learning Wins 2007 Codie Award

Carnegie Learning, Inc.’s Algebra I solution received the 22nd Annual Codie Award for Best K-12 Instruction Solution given each year by the Software & Information Industry Association (SIIA). This year’s winners were chosen for the excellence of their products, services, corporate leadership and philanthropy.

Carnegie Learning’s math programs are based on cognitive science research at Carnegie Mellon University studying how students think, learn, and apply new knowledge in mathematics. Carnegie Learning’s research-based curricula are increasingly at the forefront of high school transformation initiatives in large urban areas such as Los Angeles Unified School District; Miami-Dade, and in the Chicago Public Schools, where the curricula are being piloted with funding from the Bill & Melinda Gates Foundation.

“Carnegie Learning is honored to accept the 2007 Codie Award for the Best K–12 Instruction Solution,” said Dennis Ciccone, Chief Executive Officer of Carnegie Learning, Inc. “We take great pride in making a difference in the lives of students across the country who are working to succeed in high school and graduate to a better future, and winning this prestigious award is an opportunity to celebrate our success.”

BookMasters, Inc., is proud to be a publishing services partner with Carnegie Learning. Congratulations!

BookMasters/AtlasBooks to Attend Society for Scholarly Publishing Annual Meeting and Association of American University Presses Annual Conference

Deb Keets, Operations Manager of Publishing Services, will represent BookMasters at two upcoming events within the first two weeks of June.

From June 6–8, she will attend the Society for Scholarly Publishing Annual Meeting in San Francisco. SSP's mission is to advance scholarly publishing and communication and the professional development of its members through education, collaboration, and networking among individuals in the field. The theme for this year's meeting is "Imagining the Future: Scholarly Communication 2.0."

From June 14–17, she will attend the Association of American University Presses Annual Conference in Minneapolis. The mission of AAUP members is to serve an effective and creative system of scholarly communications and advance the knowledge of all peoples through their publications.

These events offer a great opportunity for Deb to talk with many scholarly publishers as well as meet with organizations that wish to discuss BookMasters’ printing, distribution, and composition services. If you would like to set up a specific appointment, you can e-mail her at dkeets@bookmasters.com, or call 800-537-6727 or 419-281-5100.

June 6–8, 2007
Society for Scholarly Publishing Annual Meeting, San Francisco, CA
http://www.sspnet.org

June 14-17, 2007
Association of American University PResses Annual Conference, Minneapolis, MN
http://www.aaupnet.org/programs/annualmeeting/

July 5–8, 2007
Tokyo International Book Fair, Tokyo, Japan
http://web.reedexpo.co.jp/tibf/english/

October 10–14, 2007
Frankfurt Book Fair, Frankfurt, Germany
http://www.frankfurt-book-fair.com

November 9–11, 2007
Miami Book Fair International, Miami, Florida
http://www.miamibookfair.com

November 10, 2007
Kentucky Book Fair, Frankfort, Kentucky
http://www.kybookfair.com

This calendar was up-to-date and accurate as of June 5, 2007. Information was culled from a number of sources. BookMasters cannot be held liable for the accuracy of the information within. Please visit the listed Web sites for more information.

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Volume 5, Issue 6 June 2007 The BookMark is our free monthly newsletter featuring news and information of use to publishers, authors, retailers, and others involved in the publishing industry. On the first of every month, The BookMark will deliver useful tips, helpful news, and upcoming events directly to your electronic in-box. If you would like to receive a free copy of the The BookMark in your monthly e-mail, please visit http://www.bookmasters.com/subscribe.htm and complete the subscription form. IN THIS ISSUE: Industry News & Events Hire a Copyeditor Hire a Proofreader BookMasters' Partner Carnegie Learning Wins 2007 Codie Award BookMasters/AtlasBooks to Attend Society for Scholarly Publishing Annual Meeting BookMasters/AtlasBooks to Attend Association of American University Presses Annual Conference Upcoming Events Hire a Copyeditor by Dan Poynter "There is no such thing as a publishable first draft." —William Targ, bookseller, collector, editor and publisher. The copyedit is clean up work. Once your manuscript is complete, you become more concerned with punctuation, grammar, and style. Now is the time to make your information more readable. There is nothing wrong with unpolished writing, but there is no excuse for not having it cleaned up by an editor. Hire a wordsmith, a grammarian, or a picky English pro. Look for them in the Yellow Pages under "writing". Ask for them in places where people work with words: check writing clubs, local colleges, and ask at photocopy shops. Interview several editors, and get referrals from satisfied customers. The editor returned the manuscript and the pages were filled with red marks. Attached was an apologetic note saying, “I am sorry for the mess but I thought you would want to know about the errors.” The author called the editor and thanked her. “I would much rather that you find the mistakes now than have my readers find them later.” "When you publish a book, it's the world's book. The world edits it." —Philip Roth, New York Times Book Review. I trust my editors. To save time, I send the file attached to an e-mail rather than the manuscript on paper. That way, I do not have to add the corrections to the manuscript. The editor edits and corrects at the same time. Each book presents a different challenge. Some require punctuation corrections while others demand a rewrite. According to Brenner Information Group, editors average sixty-one hours of work per book. Yes, editing is a rewording activity. Your book is a member of your family. You want the very best for it. Give it a checkup and dress it well so you can be a proud parent. Hire a Proofreader by Dan Poynter Do not try to proof your own work. You are too close to the manuscript and will miss some typographical errors. You need a professional with fresh eyes to proof your work. Your computer’s spelling and grammar checkers are good for a first pass, but never rely on them exclusively. In fact, these computer marvels often teach us more about the language but they are not perfect. So use them for a first pass. Jan Nathan, Executive Director of the Publishers Marketing Association, tells of an author/publisher who had his book professionally designed but decided to cut corners on proofreading. He relied on his computer’s spellchecker. After printing 5,000 copies, a colleague pointed out some misspelled words, both on the cover and inside. For example, the spellchecker did not catch the misspelling of “Foreword”. All 5,000 covers announced the “Forward” by a very prominent person. By the way, this is a very common spelling mistake in books. Make sure your proofreader uses standard proofreading marks so the corrections will be clear to all. For a chart of proofreader’s marks, see your dictionary under (where else?) "proofreader's marks". Mother Nature’s Nursery Rhymes, a children’s poetry book, was done. Bill Sheehan was hand-carrying the art to his printer in Hong Kong. During the long flight, he noticed that bees and their activity were mentioned in a poem on page 15, but there were no bees in the accompanying illustration. Upon landing, he called Itoko Maeno, the illustrator, back at Advocacy Press in Santa Barbara. She suggested copying a bee from a previous page. Bill had the printer make the addition and that change saved the day. There is more to proofing than just punctuation and spelling. And, it is never too late to proofread—again. Do not skimp on proofreading. It is far more expensive to take ink off paper than to put it on. Make the book right. The more eyes the better. Dan Poynter, the Voice of Self-Publishing, has written more than 100 books since 1969 including Writing Nonfiction and The Self-Publishing Manual. Dan is a past vice-president of the Publishers Marketing Association. Visit his site at http://ParaPub.com. ©2003 Dan Poynter. If you would like additional information on editing or proofreading services offered by BookMasters, please contact the Composition Department at 1-800-537-6727 and ask for assistance. Visit www.bookmasters.com/composition/index.html for more information on the services we offer! BookMasters' Partner Carnegie Learning Wins 2007 Codie Award Carnegie Learning, Inc.’s Algebra I solution received the 22nd Annual Codie Award for Best K-12 Instruction Solution given each year by the Software & Information Industry Association (SIIA). This year’s winners were chosen for the excellence of their products, services, corporate leadership and philanthropy. Carnegie Learning’s math programs are based on cognitive science research at Carnegie Mellon University studying how students think, learn, and apply new knowledge in mathematics. Carnegie Learning’s research-based curricula are increasingly at the forefront of high school transformation initiatives in large urban areas such as Los Angeles Unified School District; Miami-Dade, and in the Chicago Public Schools, where the curricula are being piloted with funding from the Bill & Melinda Gates Foundation. “Carnegie Learning is honored to accept the 2007 Codie Award for the Best K–12 Instruction Solution,” said Dennis Ciccone, Chief Executive Officer of Carnegie Learning, Inc. “We take great pride in making a difference in the lives of students across the country who are working to succeed in high school and graduate to a better future, and winning this prestigious award is an opportunity to celebrate our success.” BookMasters, Inc., is proud to be a publishing services partner with Carnegie Learning. Congratulations! BookMasters/AtlasBooks to Attend Society for Scholarly Publishing Annual Meeting and Association of American University Presses Annual Conference Deb Keets, Operations Manager of Publishing Services, will represent BookMasters at two upcoming events within the first two weeks of June. From June 6–8, she will attend the Society for Scholarly Publishing Annual Meeting in San Francisco. SSP's mission is to advance scholarly publishing and communication and the professional development of its members through education, collaboration, and networking among individuals in the field. The theme for this year's meeting is "Imagining the Future: Scholarly Communication 2.0." From June 14–17, she will attend the Association of American University Presses Annual Conference in Minneapolis. The mission of AAUP members is to serve an effective and creative system of scholarly communications and advance the knowledge of all peoples through their publications. These events offer a great opportunity for Deb to talk with many scholarly publishers as well as meet with organizations that wish to discuss BookMasters’ printing, distribution, and composition services. If you would like to set up a specific appointment, you can e-mail her at dkeets@bookmasters.com, or call 800-537-6727 or 419-281-5100. June 6–8, 2007 Society for Scholarly Publishing Annual Meeting, San Francisco, CA http://www.sspnet.org June 14-17, 2007 Association of American University PResses Annual Conference, Minneapolis, MN http://www.aaupnet.org/programs/annualmeeting/ July 5–8, 2007 Tokyo International Book Fair, Tokyo, Japan http://web.reedexpo.co.jp/tibf/english/ October 10–14, 2007 Frankfurt Book Fair, Frankfurt, Germany http://www.frankfurt-book-fair.com November 9–11, 2007 Miami Book Fair International, Miami, Florida http://www.miamibookfair.com November 10, 2007 Kentucky Book Fair, Frankfort, Kentucky http://www.kybookfair.com This calendar was up-to-date and accurate as of June 5, 2007. Information was culled from a number of sources. BookMasters cannot be held liable for the accuracy of the information within. Please visit the listed Web sites for more information. Recommend The BookMark to a friend. Click to Subscribe to The BookMark. If you feel you have received this newsletter in error, please click to Unsubscribe. Questions, comments, or content for The BookMark? Let us know. Suggest topics you'd like to see appear in The BookMark. Prefer a text only version? Subscribe. © 2001 — 2007 BookMasters^® © 2001 — 2007 The BookMark All Rights Reserved